VIDEO TIPS AND INSIGHTS

Video Tips for In-House Creatives & Comms Professionals

Create videos that make a real impact

The Jeruty Newsletter is where we share the raw stuff: how we pull emotion out of corporate interviews, budget-savers, and the exact frameworks that grow your brand. From tips on how to create impactful content on your phone, to asking service users to speak on camera, our newsletter covers it all.

Each month we’ll send you an easily digestible 5-minute read with practical tips, the latest trends in video and a spotlight on how local brands and charities are changing the way they connect, inspire, and drive real action through video.

Insights to read today

10 ways charities can utilise video when cash is tight

It’s tough times right now for charities here in the UK, and as effective as video can be, it can also be a costly resource. We love working with charities not just to create videos with them, but to think strategically about video. Here are ten tips on how to utilise video when budgets are [...]

Empathy, Trust and AI

We’re always reminding ourselves of the most important aspect of filmmaking - the audience. When we’re meeting with clients, we like to ask about who the film is for - it might be their social media followers, their donors, their trustees. It may be policy makers. We ask our clients - how do audiences feel [...]

Does bad weather mean your film is ruined?

Does bad weather mean your film is ruined? One thing about this job is that you actually have to be out there, not behind a desk, not in a studio, but out in the elements. Whether that's out in the middle of nowhere, on a hill, in an underground sewer, or out in the middle [...]

Helping people to tell their story on camera

As documentary filmmakers, Anderson and I have made films with incredible charities and organisations such as Samaritans, Winston’s Wish, Widowed and Young and Suicide&Co, speaking to people who have been bereaved, had suicidal feelings, battled addiction and faced many other challenges and hardships. Anderson and I know that we have a responsibility not only to [...]

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